Winston-Salem, NC— Carolina University and Adidas are proud to announce a  groundbreaking partnership with Athletic Solutions, marking a new era of empowerment  for student-athletes through the launch of official Adidas NIL Locker Rooms for every  student-athlete who opts-in.  

This collaboration showcases Adidas' continued leadership and innovation in collegiate  athletics—giving every Carolina University student-athlete the opportunity to create and  share their personal brand through officially licensed Adidas merchandise. Along with Adidas NIL locker rooms, Bruins fans will be able to purchase general fan gear and  sport-specific gear for every sport at Carolina University.  

Through the Adidas NIL Locker Room platform, each student-athlete can opt in with  Athletic Solutions to receive a personalized online storefront featuring custom Adidas sideline and fan gear. Fans can directly purchase these items, with a portion of each  sale benefiting the athlete.  

Tom Feiden, President & CEO of Athletic Solutions said, "Partnering with Carolina University to bring the Adidas NIL Locker Rooms to life celebrates every athlete's individuality and passion while strengthening the Bruin brand."  

This initiative reinforces Adidas' commitment to supporting student-athletes across all  levels of competition, empowering them with the tools and visibility to succeed both on  and off the field.  

Chelsea Jones, Athletic Director of Carolina University said, "We are extremely pleased to partner with Athletic Solutions to provide our student athletes and teams with expanded opportunities to generate revenue through the evolving Name, Image and Likeness (NIL) landscape. We look forward to the positive impact this partnership will have on our Student Athletes and overall Athletic  Department." 

Athletic Solutions is a national leader in NIL fan engagement and e-commerce  technology, partnering with colleges, universities, and brands like Adidas to bring NIL Locker Rooms to life. Their platform simplifies NIL activation, enabling student-athletes  to generate revenue and grow their brand in today's evolving collegiate athletics  environment.  

Check out the site: carolinabruins.athsolutions.shop